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Better Business




Writing a Bankable Business Plan

Platform Zoom
Course Duration 6 hours
Cost: N3000
Certification: YES

Welcome Note

Regardless of the type of business you want to set up; no matter how simple or complex it is, you would need to create a document which will enable you to explain why your business is necessary, how itíll differ from its competitors, and how it is going to be sustainable. There are lots of misconceptions regarding business plans; some see it as that document you put together when you want to raise money and after that, it is archived. Nothing could be further from the truth, The business plan is a living document that ought to guide every step the organization takes; the strategies it adopts, and changes as the business changes or grows. While It provides investors, lenders and potential partners with an understanding of your companyís structure and its goals, it is also an invaluable asset to the entrepreneur. At the end of this course, participants would understand a business planís crucial elements, invaluable resources to put it together, and how to put together a bankable business plan.

Course Outline Content

1 Introduction to the Business Plan
What is a bankable business plan?
Steps to writing a bankable business plan- ideation, feasibility studies
When is the best time to create a business plan?

2 Elements of a bankable business plan
Executive Summary
Company Description
Market Analysis
Competitive Analysis
Description of Management and Organization
Description of Products and Services
Marketing Plan
Sales Strategy
Financing Need
Financial Projections

3 Tools for Effective Business Plan Writing
Business Model Canvas
The Lean Canvas
PESTLE Analysis

4. Bringing it to life
Product Business Plan
Service Business Plan
Questions & Answers

Nwachinemere Emeka

Head,Coporate Strategy, EFARMS

Nwachinemere is a goal driven, innovation and technology enthusiast passionate about transforming Africa into the food hub of the world. He is a fellow of both Leap Africa and Fate Foundation, as well as a recipient of the Total Startupper Awards for Innovation and Nigerian Innovation Awards in 2016. The multi-award winning serial entrepreneur is a 2015 Tony Elumelu Entrepreneurship Program Alumni, and was named part of the Africa Price shortlist of the Royal Academy of Engineering in 2018. He also won the 2017 World Bank Ideas for Action competition in 2017, placing first out of 743 teams from 118 countries. Nwachinemere is a graduate of University of Nigeria, Nsukka, where he studied Mechanical Engineering. He has also received specialized training on Business and Entrepreneurship from Enterprise Development Center, Pan African University, Lagos and has over 7 years of experience in the Nigerian Business ecosystem. He has a dream that one day, extreme poverty and hunger would be eradicated from Africa and the world. He is a writer and public speaker with interests in governance and advocacy. You can connect with him on Facebook, Twitter and Linkedin for further engagement.